The Tiger Woods Saga
Tiger Woods and the world of golf have been rocked by a scandal of Herculean proportions.
With the possible exception of Michael Jordan, no other athlete has so dominated a major professional sport as much as Tiger Woods. Athletes of this caliber, with vast commercial appeal, are precious resources and should not be disposed of hastily. And yet this is precisely what some of Tiger's largest sponsors have done – apparently without consideration of what it will cost them over the long term.
What Tiger Woods did was, to millions, unacceptable. But assuming Tiger doesn't forget how to play golf by the time he returns to the sport, I suspect that the massive Tiger Effect is unlikely to diminish any time soon.
It is only a matter of time before Tiger does return to golf and does so with a vengeance! You really think an athlete of his caliber is not going to come back with a big point to prove?
Tiger could easily be even more popular in his return to golf than he was before he left it. True, nobody will ever think he's some clean-cut, paragon of perfection again. But "Any publicity is good publicity." And commercially speaking, that is paramount.
Unlike other contemporary professional athletes, Tiger Woods hasn't physically hurt or abused anybody. Tiger just had a wandering eye. And that is something that many people can relate to personally.
It is time to put this all in perspective.
Tail of the Tiger Golf Balls are designed to lift the spirits of golfers around the world who are saddened by this loss on many levels – from those who make a living at the game to companies that sell products, to the fans who just love to watch a master practice his craft.
So relax and have some fun with Tail of the Tiger golf balls.
"Tiger loves to play with them...now you can too!" |